Toppage > President message
Pass in the selling age and the not selling.
A bag manufacturer TOP HOUSE in Osaka develops globally of the increase of the sales channel to not only Japan but also China and the global market, through the net.
Such a budding and spirited TOP HOUSE also had the age that did not sell.
It talked about the vision from the stagnation time to the development to a present global market and the future.
A moderate result appeared if the thing thought to sell was sent to the world when the wholesale of the bag was just started.
After that, it rushed into the slow-moving season from golden days along with the change of the market, the customer's bankruptcy continued, and it had suffered the damage of about 50 million yen before about ten years ago.
However, I thought, "Do not fail here", groped for the recovery idea desperately, and reached one method at last.
I tried to watch myself.
When calmly staring at the situation of the world, I felt,
"The age is the Internet now!"
I was intuitively convinced that the bag had been able to be sold on the net in the future.
At first, I was challenging resolutely desperately in uneasiness and the expectation.
I strongly continued thinking round the clock, saying that "I do".
That was effective, and I came to regain a past debt.
Afterwards, the employee and the partner are united with the company, it grows up, and it aims at the development of a better commodity.
It came to expand the market reading the flow of the inside and the world of the conviction.
President Kadonosono Sumihiro of the top house Co., Ltd.
"International Fashion Fair 2009"Exhibition scenery
China has been changed from the workshop of the world to the market of the world.
China has been changed from the workshop of the world to the market of the world.
In China that changed suddenly to the market from the workshop of the world, the population is about 1.3 billion people and about 10 times compared with about 127 million people Japan.
[Taobao] is on EC site of Asian No.1 with earnings of 4.5 billion yen/a day with 80 million users in five years from establishment.
It ends entirely in suffering a disastrous defeat, and the current state is quite difficult though each enterprise has concentrated on the China advancement.
It is because of trying to work only by the capital with Chinese pressing the way of Japan. It won't go well to self-assertive Chinese in the way.
Communications are very important in above all for the Japanese and the Chinese for working. Mutual trust can be naturally built regardless of the nationality if opposite by the mind. Mutual trust can be naturally built regardless of the nationality if there is sincerity.
TOPHOUSE where mutual trust with a Chinese market was able to be built up well aims at a prompt global expansion and further growth, and always aims advancing while surroundings fight hard.
The Shanghai mart where there is the Shanghai office of the TOPHOUSE.
Meeting with ebance.
The commodity is born, that becomes the main axis of a basic and casual line that becomes a symptom of the turning point of the bag production of a TOPHOUSE.
It becomes impossible to consent only by an existing material, soon after production in China is started.
It came to think whether a better material was not or was able to make not the cloth of ready-made goods but an original cloth of a top house by thinking that it wanted to make a better product.
Originally, walking, and searching for good things are my policies. The energy was effective, in the region reached at last spending two hours from Shanghai in China, and I met the material of the feeling of quality of the highest class.
At that time, I was exactly impressed on wonderful of this material and feeling of quality of vintage.
A good thing can be done. It sells surely. I was strongly convinced.
Finally, the EBANCE series that would become a long seller in the future was born.
Ebance trajectory to meet.
The fashion: from the bag.
"The fashion: from the bag. " is a concept of a top house. This original promo word is very interesting. Where did this come?
The bag has been secondarily treated in the fashion.
If the bag is uncouth even if the whole body is arranged by the brand, it is not significant.
There might be the approach from the bag to the fashion more.
The fashion is total coordination.
Because the design and the detail control the bag, nobody takes notice of it if the vogue leaves.
If the bag that isn’t influenced by vogue is invented, it becomes a long seller.
Finally "Basic casual line" that did not get tired was born. This field is a specialty of TOPHOUSE.
The items widely familiar to the fashion are acceptable to both young and old.
"The Fashion: from the Bag.”
Such strong feelings in the future we want to send to the global market.
I want to bring up the bag of a top house more as a brand.
TOPHOUSE is a doer, not a talker so Indescribable gargantuan project will be achieved. It is expected that it is likely to achieve it surely if it is a top house. It is sure to keep having the zeal and energy in the future, it leaping further, and it growing up.
TOPHOUSE is sure to keep having the zeal and energy, leaping further, and growing up in the future.
100,000 total sale!
EBANCE basic Sholuder bag
